Stellantis, the parent company of Fiat Chrysler Automobiles, recently announced its second-quarter sales figures, and unfortunately, most of the news is not good. In this period, there were double-digit drops in sales across all Detroit-based brands except for Fiat and Alfa Romeo, which surprisingly saw an increase in sales. Ram suffered the most significant blow with a 26 percent decrease in sales for Q2. Jeep and Chrysler also experienced a 19 percent drop in year-over-year sales. Dodge saw a 17 percent decline, with the Challenger and Charger facing declines as they near the end of their production cycles. However, there were some bright spots, with Alfa Romeo posting an eight percent sales increase, thanks to the Tonale model, and Fiat seeing a staggering 119 percent year-over-year jump in sales, driven by the sale of the 500 model.
**Ram Struggles with 26 Percent Drop in Sales**
Ram faced the biggest decline in sales compared to other brands under Stellantis, with a 26 percent drop in sales for Q2. This decrease can be attributed to a range of factors, including market conditions, competition, and the overall state of the economy. Despite this decline, there is hope for a turnaround with the upcoming release of the refreshed 2025 Ram 1500 pickup, which is expected to boost sales in the second half of the year.
**Jeep and Chrysler Follow Suit with 19 Percent Decrease in Sales**
Both Jeep and Chrysler experienced a 19 percent decline in year-over-year sales for the second quarter. This drop in sales can be partially attributed to the cancellation of certain models like the Cherokee and Renegade, as well as a decline in sales of in-production vehicles like the Wrangler, Gladiator, and Grand Cherokee. Despite these challenges, the Wagoneer family managed to buck the trend with a 24 percent increase in sales for the Grand Wagoneer and a 107 percent jump for the standard version.
**Dodge Faces Transitional Period with 17 Percent Drop in Sales**
Dodge also saw a decline in sales, with a 17 percent drop in Q2. The brand is currently in a transition phase, with the Challenger and Charger being phased out of production. Despite this, both models still found buyers, with the Challenger seeing an 11 percent decrease in sales and the Charger experiencing a 34 percent decline. The Durango also faced a nine percent drop in sales as it nears the end of its production cycle, leaving the Hornet as the only model remaining in Dodge’s lineup, albeit with lackluster sales.
**Alfa Romeo and Fiat Provide Surprising Sales Increases**
In a surprising turn of events, Alfa Romeo managed to post an eight percent increase in sales for Q2, thanks to the introduction of the Tonale model. This increase helped offset declines in Giulia and Stelvio sales. Similarly, Fiat saw a staggering 119 percent year-over-year jump in sales, mainly due to the sale of the 500 model. While these positive figures are encouraging, it remains to be seen if Stellantis can maintain this momentum in the second half of the year.
**Conclusion**
Overall, Stellantis’ second-quarter sales figures paint a mixed picture for its brands under Fiat Chrysler Automobiles. While some models saw significant declines in sales, others managed to buck the trend and post positive figures. With new products on the horizon for brands like Ram and Dodge, there is hope for a turnaround in sales in the coming months. It will be interesting to see how Stellantis addresses these challenges and navigates the evolving automotive landscape in the second half of the year.