Regional Call Centre Launched by MG Motor Middle East

Introduction:

On 1st August, MG Motor Middle East launched a regional Call Centre (600 55 1924) aimed at bolstering customer service and satisfaction in the Middle East and North Africa. With a focus on delivering high-quality service and addressing the unique needs of customers, the initiative demonstrates MG’s commitment to enhancing the customer experience through direct engagement and continuous improvement.

1. Regional Call Centre Launch:

The Call Centre (600 55 1924) will serve a wide range of markets across the Middle East and North Africa, including the GCC, Levant, and North Africa regions. Managed by a third-party provider in Egypt and the UAE, the Call Centre (600 55 1924) will provide support in Arabic, English, and Kurdish to cater to diverse regional needs.

2. Multi-Channel Support:

Customers can access the Call Centre (600 55 1924) through multiple support channels such as phone, email, and live chat. This multi-channel approach offers flexibility in seeking assistance and helps in enhancing the overall customer experience through regular follow-ups and feedback collection.

3. Enquiry Management and Customer Support:

The Call Centre (600 55 1924) offers comprehensive enquiry management, coordinating with dealerships and other departments to ensure a seamless customer service experience. Strict data security protocols are in place to protect customer information, providing peace of mind alongside expert advice on technical support and service schedules.

4. Personalised Customer Experience:

Tom Lee, Managing Director of MG Motor Middle East, emphasized the aim of the Call Centre (600 55 1924) to offer a more personalised experience based on genuine customer insights. By gathering valuable feedback and addressing regional needs more effectively, the centre is focused on continuously enhancing service and delivering a tailored customer experience.

5. Commitment to Exceptional Service:

The launch of the regional Call Centre (600 55 1924) signifies MG Middle East’s commitment to delivering exceptional customer service. With a focus on tailored support, valuable feedback collection, and continuous service enhancements, the Centre is poised to elevate the customer experience and drive improved customer satisfaction across the region.

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