First Drive Review of the Ineos Grenadier Quartermaster: Characterful but Plagued by Chickens

Ineos Grenadier Quartermaster Review: A Retro Truck with Modern Quirks


The 2025 Ineos Grenadier Quartermaster is a truck that exudes character and nostalgia with its old-school design and off-road capabilities. Priced at $86,900 and built in France, the Quartermaster faces challenges in the American market due to its premium price tag and unique features. However, for those looking for a unique off-roading experience, the Quartermaster offers a charming alternative to more mainstream options. In this review, we will explore the key features and quirks of the Ineos Grenadier Quartermaster.

The origin of the Chicken Tax, imposed in the 1960s on imported commercial vehicles, plays a role in the high price of the Ineos Grenadier Quartermaster. Built in France to avoid the tax, the Quartermaster comes with a premium price tag due to its unique manufacturing process. Despite the implications of the tax, the Quartermaster offers a one-of-a-kind off-roading experience that may appeal to enthusiasts willing to pay the premium.

Equipped with a 3.0-liter turbocharged inline-six engine and a robust eight-speed transmission, the Quartermaster delivers ample power and torque for off-road adventures. While the recirculating ball steering rack may be polarizing, it offers advantages in certain off-road scenarios, providing stability and control in challenging terrain. With a payload capacity of 1,889 pounds and customizable accessories, the Quartermaster is ready for rugged exploration.

The cabin of the Quartermaster combines retro charm with modern technology, featuring unique toggle switches and bespoke styling elements. However, the rear seat space may be limited, and the double-sealed doors require extra effort to close properly. Despite these minor drawbacks, the Quartermaster offers a distinctive interior that sets it apart from conventional trucks in its class.

In a market dominated by established off-road brands like Jeep and Land Rover, the Ineos Grenadier Quartermaster faces competition from well-established players. While its premium price may deter some buyers, the Quartermaster’s blend of old-school charm and modern performance could attract a niche audience seeking a unique off-road experience. By leveraging its retro design and capable performance, the Quartermaster aims to carve a niche in the competitive off-road segment.

The Ineos Grenadier Quartermaster offers a blend of retro styling and modern performance, making it a compelling choice for off-road enthusiasts seeking a distinctive driving experience. Despite facing pricing challenges and market competition, the Quartermaster’s unique design and off-road capabilities set it apart from its rivals. With customizable options and rugged features, the Quartermaster appeals to buyers looking for a truck with character and charm.Overall, the Ineos Grenadier Quartermaster stands out as a nostalgic yet capable off-roading machine that combines vintage aesthetics with modern performance.

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