Ferrari to Debut Special Livery at 2024 Miami Grand Prix
Ferrari has announced that it will be temporarily ditching its iconic all-red livery for the upcoming 2024 Miami Grand Prix. The decision was made to celebrate the 70th birthday of Ferrari’s North American division, with a special one-off look for the SF-24 race car. The car has been 95% redesigned for the 2024 season, with designers incorporating blue accents from Ferrari’s color palette.
Celebrating Ferrari’s History with Blue Accents
The SF-24 will feature Azzurro La Plata and Azzurro Dino accents on the front and rear wings, halo, and mirror caps. The wheels will also be finished in blue, paying homage to the historic 158 race car from 60 years ago that featured blue wheels. These colors were carefully chosen as they have deep ties to Ferrari’s racing history. Azzurro La Plata was the official race color of Argentina in the 1950s, and has been worn by legendary Ferrari drivers including Alberto Ascari, John Surtees, and Niki Lauda.
Commemorating 70 Years of Ferrari in North America
Both Ferrari drivers for the 2024 season, Charles Leclerc and Carlos Sainz Junior, will also be celebrating 70 years of Ferrari in North America. They will be donning special commemorative race suits, helmets, shoes, and gloves with accents in the shades of blue chosen for the SF-24 livery. This special tribute will be a nod to the significant milestone for Ferrari’s presence in the North American market.
HP Sponsorship on the SF-24
In addition to the unique blue accents, fans will also notice a new addition to the SF-24. Hewlett-Packard (HP) has recently begun sponsoring Ferrari’s racing teams, and their iconic round, blue and white logo will be featured on the car. This partnership marks a new chapter for Ferrari’s racing endeavors and is sure to catch the eye of spectators at the Miami Grand Prix.
Conclusion
Overall, Ferrari’s decision to debut a special livery for the 2024 Miami Grand Prix reflects the brand’s rich racing history and commitment to innovation. The blue accents chosen for the SF-24 pay homage to iconic moments in Ferrari’s past, while also celebrating the brand’s longstanding presence in North America. As fans eagerly anticipate the upcoming race in Miami, they can look forward to seeing the SF-24 in a unique and memorable livery that pays tribute to Ferrari’s heritage.