In recent years, America’s convertible market has shifted towards four-wheel-drive vehicles, with trucks and SUVs dominating the sales charts. This trend has been evident in the top-selling convertibles of 2024, where three out of the top three positions are occupied by four-wheel-drive vehicles. This shift marks a departure from the classic image of convertibles, such as the Ford Mustang or the Mazda Miata, as the Jeep Wrangler, Jeep Gladiator, and Ford Bronco now reign supreme in the open-sky driving market.
#1 – Jeep Wrangler – 38,308
The Jeep Wrangler takes the top spot in convertible sales, outselling traditional models like the Toyota Camry. With its rugged appeal and off-road capabilities, the Wrangler has proven to be a reliable and popular choice for American drivers. Its position at the top of the sales charts reflects the growing demand for versatile and adventure-ready vehicles in the convertible market.
#2 – Ford Bronco – 24,066
The Ford Bronco, in a heated rivalry with the Jeep Wrangler, takes the second spot in convertible sales. With its off-road capabilities and iconic design, the Bronco has captured the attention of consumers looking for a versatile and stylish convertible option. While it may not have surpassed the Wrangler in sales, the Bronco’s strong performance indicates its potential to claim the top spot in the future.
#3 – Jeep Gladiator – 12,989
The Jeep Gladiator, a unique pickup truck convertible, rounds out the top three in convertible sales. With nearly as many units sold as the Ford Mustang, the Gladiator’s popularity highlights the growing trend of versatile and functional convertibles in the American market. Despite its unconventional design, the Gladiator has found success among consumers looking for a rugged and capable convertible option.
Overall, the shift towards four-wheel-drive convertibles reflects the changing preferences of American consumers, who are increasingly drawn to versatile and adventure-ready vehicles. With trucks and SUVs like the Jeep Wrangler, Ford Bronco, and Jeep Gladiator leading the sales charts, the classic image of convertibles is evolving to meet the demands of modern drivers. As America’s convertible market continues to evolve, it is clear that four-wheel-drive vehicles are here to stay, offering a unique blend of style, performance, and functionality for drivers seeking an open-sky driving experience.